The new "verbinder"

Dear readers,


In this issue, we give you an initial view of coming product innovations and begin a new series in which we introduce long-time distributors as important partners of our company.

You will additionally learn what the next steps are in our current building project. An interview offers fascinating insights into the subject of the ‘binder laboratory’.

What does the new Macrocast corporate design look like? How is MPE-Garry improving its energy balance? What experience was gained by the employees from Sales and Marketing, binder USA, on their visit to our headquarters in Neckarsulm? What is new at binder Austria? You will find answers to these questions in the ‘Global’ section.

This year’s sales and management meeting in May was a complete success. I see the new organisational structure, the various presentations and discussions, and the event day itself as important for the further development of the meeting and our company.

And, by the way, the verbinder is stepping up its game: we are becoming yet more modern, a little livelier and a bit higher in quality. You might say, more ‘magazine-like’.

Have fun reading!

Best regards,

Markus Binder
General Manager



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